Chappell Roan has unveiled a powerful new initiative aimed at uplifting LGBTQ+ communities across the United States. The project, titled The Midwest Princess Project, is a charitable non-profit focused on providing vital resources and support to trans youth and LGBTQ+ organisations.
Announced via Roan’s social media channels, the initiative takes its name from her acclaimed debut album The Rise and Fall of a Midwest Princess. The project has already raised over $400,000 (£330,000) through proceeds from her sold-out Visions of Damsels & Other Dangerous Things pop-up shows. Roan pledged that “every dollar possible” - aside from minimal admin fees - will be donated to organisations “that need it most”.
The funds are being distributed to six LGBTQ+ organisations across three major cities:
- New York City: The Center and the Ali Forney Center
- Los Angeles: Trans Wellness Center and TransLatin@ Coalition
- Missouri: The GLO Center in Springfield and The Center Project in Columbia.
Roan, a Missouri native, expressed her deep connection to the cause, stating: “At the centre of everything I do is my quest to bring queer joy to the world and give back to the community of fans who have lifted me up and inspired me along the way.”
The project also includes a grassroots component, encouraging fans to engage with mental health resources, LGBTQ+ rights, and voter registration at her shows. One dollar from every ticket sold during her tour stops in New York, Los Angeles, and Kansas City was earmarked for local LGBTQ+ organisations.
This isn’t Roan’s first foray into advocacy. Earlier this year, she launched the We Got You! Fund in partnership with Backline, raising over $500,000 to support mental health services for artists and touring crews. Her activism has earned her accolades, including the Warrior Award from the Songwriters of North America for her commitment to fair treatment and mental health in the music industry.